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About Course

This course contains the main Business Analysis tools, Business description, Marketing Plan, Organization and Management, Operation/Production Plan and Financial plan. It also outlines the Exit/Harvest strategies that can be adopted by an entrepreneur.


Course Content

Description of Purpose and Goals
The module is designed to enable you describe your business purpose and goals. The session also provides the opportunity to prepare the business plan on a step by step basis by comprehensively filling out the various sections of the Business plan.

  • Description of Purpose and Goals

Market and Competition
This module is a guideline to help learners analyze the market at individual level and it presents questions that will help one understand their business better in terms of pricing on their products and activities, competition and management operation structure.

Financial Planning
The main objective of this module is to help you achieve your growth strategy by equipping you with knowledge to prepare a financial proposal that is acceptable to financiers.

Developing A Company’s Foundation

Business Plan Template

Elevator Pitch

Expansion And Exit


Case Studies



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